Digital Marketing Specialist (Remote)

Overview: We are seeking a Digital Marketing Specialist (Remote) to join our growing team! Responsibilities & Qualifications:

Position Summary

We’re looking for a Digital Marketing Specialist (Remote) to join the Education & Nonprofit (ENP) marketing team at Community Brands. This B2B team is marketing a software portfolio for schools and nonprofits, and the ever-changing and growing market is an exciting space to be in. This role reports to the Sr. Creative Services Manager for our ENP vertical.
You’ll play an important role as part of a full-funnel B2B software-as-a-service (SaaS) marketing team responsible for awareness, engagement, lead generation, closed/won deals, adoption, renewal, and upsell/cross-sell. In partnership with the rest of the Marketing team and Sales, this individual will be responsible for identifying the most effective means of accelerating revenue growth in Education and Nonprofit Solutions.

A Day in the Life

You’ll contribute to lead generation goals and integrated marketing campaigns in a variety of ways:

• Manage and execute a digital marketing strategy and support for proposed demand programs
• Coordinate online marketing campaigns on all digital media platforms
• Create and launch website landing pages
• Assist in website redesign projects to reflect new brand design system
• Manage paid advertising program (Google PPC, paid social) by developing strategy, building and executing ads, and reporting on results
• Define key digital marketing metrics, track growth and maintain analytics reports to provide up-to-date information to leadership
• Work closely with the content team during content development to ensure SEO optimization
• Bring a solid understanding of SEM and SEO optimization skills to drive performance of content promotion, website, and paid programs

We are looking for someone who brings...

• Strong mix of writing and analytical skills
• Minimum 2-5 years of B2B digital marketing experience
• Bachelor’s degree preferred
• Technology, SaaS, and/or E-commerce experience desired
• Proficiency in Wordpress required (experience with Divi Builder and Beaver Builder a plus)
• Microsoft Word, PowerPoint, Excel. Graphic design (Adobe Creative Suite), Asana, Salesforce, and HubSpot experience highly desirable

Total Rewards: About Community Brands UK
Great Technology doesn’t make the difference, great schools and inspired teachers do, but it can help! Every day, we are driven by a shared purpose of letting technology do what it does best, creating space and time so that school staff and teachers can do what they do best, creating a better future and opportunities for all young people.
Our philosophy is to effectively ‘create time’ by helping to restructure the day, modernising the way schools use technology to streamline everyday processes, we lead the way in our sector, helping more schools daily than any other independent education technology company in the UK. Assisting schools in handling complex and time-consuming processes through providing tools, data, and structure to help them operate more efficiently.
Teachers2Parents, SchoolMoney, Parentapps, Groupcall Messenger, xporter, Wisepay and Assembly Analytics are just some of the market leading brands forming Community Brands UK. All together, we supply to over 18,000 schools, with another 24,000 schools using our data integration indirectly. We are a strong and capable company with a history spanning over 60 years.
Community Brands UK is part of the Community Brands family providing software that powers non-profits, associations, and K-12 schools to engage with the people they serve through programs and events, raise funds to enable their mission, and manage their financials and operations.
With over 1,600 employees in the US, Canada, UK, Australia, India, and the Philippines, we know that our success is driven entirely by the people of Community Brands. Through professional opportunity, we strive to give each person a clear path to success and personal growth. We embrace diversity and believe that our differences in experience and perspective are the key to our sustained success.
We are #togetherstroner
Why work here?

• 
  Full personal membership to our private healthcare, AXA PPP
• 25 days of holiday, plus the bank holidays
• Generous paid sick leave
• Enhanced paid parental leave
• Membership to our Death in Service Insurance scheme which provides 4x your salary to your loved ones
• Generous salary sacrifice pension scheme

Community Brands are an equal opportunity employer, committed to being a successful, caring and welcoming place for all employees. We want to create a supportive and inclusive environment where our employees can reach their full potential, without prejudice and discrimination. We are committed to a culture where respect and understanding is fostered, and the diversity of people's backgrounds and circumstances will be positively valued.
We therefore treat everyone on the basis of their talent and cultural capability, and nothing else.

Community Brands aims to achieve equality by removing any potential discrimination due to protected characteristics defined in the Equality Act 2010.

Additional factors
All persons hired will be required to

• Verify their identity
• Provide proof of the right to live and work in the UK
• Complete and satisfy any pre-employment checks