Digital Campaign Manager – Dance – Kings Cross, London

Music is Universal

It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does. Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation. We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email UniversalMusicCareers@umusic.com. The A Side: A Day in The Life EMI Label Group is a team that thrives on collaboration, creativity, and teamwork. In addition to its impressive commercial roster, the label punches well above its weight with global electronic superstars including The Chemical Brothers, Sub Focus, Gorgon City plus hotly tipped future artists including SILK and many more. The B Side: Skills & Experience Be Operational

• Work closely with the creative and marketing departments to deliver a coherent aesthetic for artist campaigns and implement across all artist touch points, notably within the dance roster
• Work closely with the dance marketing and core sales departments to deliver assets that exploit commercial or promotional opportunities e.g. Spotify advertising packs/pages
• Develop new and innovative ways of ensuring engagement - tools, apps, platforms, partnerships, licensing, and games.
• Deliver scalable, white label tools that can be implemented across multiple campaigns
• Work closely with the creative and marketing departments to deliver a coherent aesthetic for artist campaigns and implement across all artist touch points
• Traffic management and task prioritisation of all digital production for the label
• Strive to add value to all digital marketing campaigns through innovation and best practice compliance
• Keep abreast of industry trends and communicate opportunities and best applications to the digital team
• Manage and maintain relationships with 3rd party agencies/freelancers and oversee external production
• Oversee the launch of new sites and tools and manage the relationship with UMG central hosting team
• Be the expert and ‘go to’ person within the label for all digital production, technical and development enquiries

Be Creative

• Design and development of high calibre digital marketing tools to support frontline artist campaigns including artist websites, campaign sites, tools, assets, social media widgets and applications, email marketing templates, animated GIFs, landing pages, data capture forms, social media skins and more
• Design and create audio visual assets for artist campaigns e.g. video statics
• Assist Head of Digital implement digital strategy and best practise for the label, having a central focus on the electronic artists on the roster

Be Digital

• Deliver assets and tools for Digital Advertising campaigns with a focus on innovation

Person Specification Necessary

• Must have a thorough understanding of the dance/electronic world, and the sub genres/communities that live within it
• Solid previous experience in digital production.
• Experience in responsive cross-browser and device web design
• Advanced in graphics software (e.g. InDesign, PhotoShop, AfterEffects, Flash).
• Thorough knowledge and experience of website and asset hosting
• Knowledge of Windows and Mac OS
• Interest in the very latest trends and how to implement them
• Bright self-starter with team spirit; self-motivated, hard-working and enthusiastic
• Excellent verbal and written communication skills
• Highly organised with the ability to keep calm under pressure
• Hardworking attitude and approach
• Flexible and able to prioritise own workload and others
• Experience of working in an office environment
• A desire to develop career in digital
• Passionate about music with a desire to progress in the industry

Desirable

• Experience working in music (personal or professional).
• Experience in delivering high calibre tools and assets for artist campaigns.
• Good video editing knowledge e.g., Final Cut, Adobe Premiere.

Bonus Tracks: Your Benefits

• Group Personal Pension Scheme (between 3% and 9%)
• Private Medical Insurance
• 25 paid days of annual leave

• Interest Free Season Ticket Loan available
• Holiday Purchase scheme
• Dental and Travel Insurance options
• Cycle to Work Scheme

Just So You Know… The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.
Job Category: Marketing, Streaming & Digital Media